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The Secret by Rhonda Byrne
Book Type: Hardcover
Published: 28 November 2006
Publisher: Atria Books
RRP:£23.95
Best Discount: £10.61 (44%)
Cheapest price: £13.34
Prices last checked: 02/12/2008 23:45:48
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Review:
This suffers from the same problems as the DVD.
It's derivative. There is absolutely nothing that hasn't been said over and over again.
It's simplistic. Life can be simple, but that doesn't mean you should treat your audience as if they are too.
It's repetitive. Get a variety of different figures in your niche to all say the same things using slightly different words.
It's nasty. Follow the philosophy through to it's logical conclusion and you are left with the concept that those who suffer have brought it upon themselves. There may be a grain of truth for some of the many unfortunates out there, but try telling a starving family in a poverty- and drought-stricken wilderness that really they ought to just change their attitudes and it'll all work out, then see which religion's version of hell you belong in.
It's insidious. They stack what I am sure they see as reasonable arguments one on top of the other, leading from premise to unfounded conclusion at such speed and in such a fashion that they gradually start to get in just through the continual exposure to the same old message.
The whole thing is trite, simple and hackneyed.
Still, it proves what good underground marketing can do. Don't be a sheep. Borrow it first, read it carefully, think on it, then have a good laugh, give it back and forget you ever heard of this tosh.
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