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Simon Hazeldine - Bare Knuckle Selling: Knockout Sales Tactics They Won't Teach You at Business School

 
     

Bare Knuckle Selling: Knockout Sales Tactics They Won't Teach You at Business School by Simon Hazeldine

Book Type: Paperback
Published: 01 October 2005
Publisher: Lean Marketing Press
RRP:£25.00

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Bare Knuckle Selling: Knockout Sales Tactics They Won't Teach You at Business School by Simon Hazeldine

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Review:
This book blasts away the BS and overcomplication so often given to the subject of persuasion by simply being real. Simon's direct, conversational and often humorous style brings life to the real stories of how the techniques work in real life. Plus, don't be put off by the title. This isn't a 'hard sell' manual but more a stipped back, effective system for getting the sale and making your customers happy in the process!